So, why should you take the time to look at eleven lenses and cast your vote? Here are my top three reasons.
- Personality. No two of the eleven nominee lenses looks the same. Their topics and styles are as individual as their lensmasters, which is a good thing. Study these lenses and learn how you can insert your own personality into your own lenses by "doing your own thing" and choosing topics that you love.
- Meat. You've heard it said before and you're going to hear it again: Content is king. The way to get visitors to your lenses is to provide good, original, meaty content. These lenses have it. Some are longer than others, but each is filled to its own brim with great information. Study these top lenses to learn what good content looks like.
- Technique. As you judge the content and quality of each lens, keep an eye out for a technique that the lensmaster used that you might not be familiar with. Look at how photos are used. Notice that some of these lenses are in the two-column un-maxed format, which might be effective for some of your lenses. Notice how some use color or special fonts. While you never want to outright copy another lens, you can always borrow a technique for one of your own.
Voting is open until the end of the month. And the nominees are . . . here.
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