This is from one of my costume lenses. The first October it didn't do a lot (just a little "melted witch" puddle on the graph) but the next two, look at those nice high "witch hat" peaks! I'm looking forward to the next one, which is trending upwards now (end of September) and hopefully will peak nice and high by the end of October.
Lesson: Think long-term with seasonal lenses. And watch for witch hats on your visits graph. Visits begat sales, the most fun part of the Halloween shopping season!
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