Hooked By a Renaissance Woman

Have you seen today's Lens of the Day?  Take a look.

This is a wonderful example of a unique, useful lens.  Full of original content, personal stories, and passion.  And a hook.

The author can easily expand this lens if she wants to, updating it with more questions and answers (as Kimberly explained in her LOTD blog write-up).  I hope that's all she adds.

Notice that there's only one sales module in the body of the lens, a nice selection of books that follow her story.  She does have a couple of items on the right sidebar.  They're applicable to her topic but had she placed them in the body of the lens, I think they would have detracted greatly from her simple living topic. 

When I read this lens, I found myself wanting to know more about the author, so I clicked on her bio.  That took me to another of her Renaissance lenses that also included some well-presented, wisely-chosen books.  Not too much, but just enough.  Again, simple and uncluttered, complementing her lifestyle.  Very nicely done.

I can imagine this series expanding with the addition of how-to lenses on self-discovery, self-sufficiency, and survival topics. I don't know what her plans are, but I suspect that as she writes more lenses, those topics will be her choices since they seem to be her life.  I hope so.  I'm hooked and I want to read more. 

Do you have a passion or a hobby or a lifestyle or even a business to share?  Make a lens.  Make it unique.  Keep it simple.  Hook someone on you so they'll want more.